Black Friday is one of the best times of year to try something new, replace a toy that has had its day, or pick out a gift you would feel a little shy buying in a store. It is also a week of countdown timers and "lowest price ever" banners. This guide helps you plan ahead, tell a real deal from a loud one, choose toys that are safe for your body, and get your order delivered discreetly and on time.
When are Black Friday and Cyber Monday in 2026?
Black Friday is Friday, November 27, 2026, the day after Thanksgiving, and Cyber Monday is November 30. Many stores, ours included, start offers in the days before and keep some running through the following week. The simplest way to see what is reduced at any moment is our On offer page.
Make a short list before the sales start
The best Black Friday purchases are things you already wanted. A few minutes of planning now means you won't be rushed into a guess later. Think about:
- What you want it to do. External or internal stimulation, a gentle buzz or a deep rumble, for solo play or with a partner. Browse vibrators or browse toys for couples.
- Who it is for. A first toy is usually best kept simple, small and easy to use. Someone more experienced may want more power, more settings or a new shape.
- The extras. Lube and toy cleaner cost little, and a sale is a good time to stock up. Our lube guide helps you pick one.
- Your budget. Set a number first, so a discount works for you rather than against you.
Browsing early? New arrivals and best sellers are good places to build your list.
How to tell a real deal from a loud one
A big percentage is not the same as good value. Before you buy, check:
- The price you would actually pay, including shipping and tax, rather than the size of the discount badge.
- Whether you would still want it at full price. If not, the saving isn't really a saving.
- The details on the product page: material, size, power source, waterproofing and what comes in the box. A cheaper toy that doesn't suit you costs more than a well-chosen one.
- Bundles and free gifts. A toy that comes with lube or a cleaner can be better value than a deeper discount on the toy alone, but only if you'll use the extras.
Choose body-safe materials
Whatever the price, the material matters most. Look for non-porous materials that are easy to clean, such as silicone, ABS plastic, glass and stainless steel. Porous materials such as jelly rubber and some TPE or TPR blends can be harder to keep clean over time. The material is listed in each product's details. Browse silicone toys.
If you choose a silicone toy, pair it with a water-based lube, since silicone lube can damage some silicone surfaces. Our water-based vs silicone lube article explains why.
Rechargeable or battery-powered?
Rechargeable toys usually cost a little more at first and save money over time. Battery-powered toys are simple, light and easy to travel with. Check the product page for the charger type and whether batteries are included, so a gift works the moment it is opened.
Shopping for lingerie
Lingerie is a popular Black Friday buy, and a lovely gift. Most of ours comes in broad sizes, so read our lingerie buying guide and check the size before you order. Browse the lingerie collection.
Discreet delivery
Your order ships in plain, unbranded packaging. The packing list inside shows item numbers, descriptions and quantities, but no prices, which helps when the box is a gift. Home deliveries are usually left at the door without a signature, so if you share a mailbox or porch, plan to be home or send it somewhere you can collect it.
Getting gifts there in time
Most in-stock orders ship within 2 business days of payment, then take 1 to 7 days in transit, depending on the shipping service and your distance from the warehouse. Thanksgiving and the busy weeks after it can add time, so order early. If you are shopping for a December holiday, ordering by Monday, December 14 with standard shipping gives your package a comfortable margin; after that, choose a faster service at checkout if one is offered. These are estimates, not guarantees. We ship within the United States only.
After it arrives
Wash a new toy before its first use with warm water and mild soap or a toy cleaner, following the maker's instructions. Charge rechargeable toys fully before the first use, and store each toy clean and dry, ideally in its own pouch so materials don't touch. Browse toy cleaners.
Frequently asked questions
When is Black Friday 2026?
Black Friday is Friday, November 27, 2026, and Cyber Monday is Monday, November 30, 2026. Current offers are always on our On offer page.
Will my package show what is inside?
No. Orders ship in plain, unbranded packaging, and the packing list inside does not show prices.
Can I return a sex toy I bought on sale?
Because of the personal nature of these products, all sales are final, including sale items. If an item arrives damaged, defective or wrong, or is lost in transit, contact us and we will make it right.
What should I buy as a first sex toy?
Something simple, made of body-safe silicone, small enough to feel approachable and easy to clean. A small external vibrator with a few settings is a popular first choice, paired with a water-based lube.
Do you ship outside the United States?
Not at the moment. We ship to addresses in the United States only.
Explore at your own pace
There is no wrong reason to shop, and no need to rush. Start with what's on offer, and if you have a question before you choose, write to us. We're happy to help, without judgment.